Learn more about how Statista can support your business. Retrieved from NewspaperSG.2. In this era, the growing consumer preferences for products depend on various factors such as choice of taste, price, brand, and location accessibility. The bubble tea trend has continued to soar in its originating region, later gaining traction in other western countries, such as Canada and the U.K. The students tested five popular brands of bubble tea for their sugar content and found that two brands tested for incredibly high sugar content Brown Sugar Boba Milk Tea and Bubble Milk Tea ordered with 100 percent sugar which has 18.5 and 20.5 teaspoons of sugar, respectively. South America is anticipated to grow in terms of sales volume of the products in the coming years. Its iced or hot black or green tea mixed with chewy tapioca balls that are often flavored. Retrieved from http://chunshuitang.com.tw/3. Modern Asian Desserts expanded its business in the country by introducing various boba milk tea outlets. Register in seconds and access exclusive features. By clicking subscribe, I agree to receive news updates and promotional material from Mediacorp and Mediacorp's partners. Grabs data also found that Southeast Asians drink an average of four cups of bubble tea per person per month. SINGAPORE From bubble tea shops to cake shops - these standalone food & beverage businesses considered as less critical will be not allowed to open from Tuesday 2359 hrs as part of stricter. The market value of the bubble tea market is anticipated to reach a high of US$ 5.82 billion by the year 2032. (1992, May 27). Single User License, Five User License & Enterprise User License. Retrieved from NewspaperSG.7. Almost overnight bubble tea shops popped up around the world in multiple countries that had never had an interest in it before. ", Nielsen, Important factors when considering a bubble tea purchase in Singapore in 2020 Statista, https://www.statista.com/statistics/1112472/singapore-bubble-tea-consideration-factors/ (last visited May 01, 2023), Important factors when considering a bubble tea purchase in Singapore in 2020 [Graph], Nielsen, February 11, 2020. With 250 different flavors, it makes sense that there would be different bases to the teas. Right on cue, eight bubble tea establishments in Singapore have launched new drinks. Chewy tapioca balls or pearls are often added as well, giving rise to the need for extra large straws when drinking the beverage. For instance, in June 2022, Frankly, the first Italian bubble tea chain, witnessed a massive increment of around 148% compared to the previous years via a crowdfunding campaign. The number of bubble tea shops grew to at least 5,000 by 2002. Retrieved from NewspaperSG.15. The adoption of bubble tea has been quite high in mature regions such as the U.S., Canada, and Germany while emerging countries such as China, Brazil, and India are catching up quickly. Besides this, due to its various attributes, such as low-fat and low-calorie content and other several health benefits, including high antioxidant value, it also boosts the consumption of boba tea across the domestic and international markets. Brands are also providing more health-conscious options to cater to customers, through customisable sugar levels and healthier" alternatives like brewed fresh fruit tea. Moreover, apart from teas for sale, there are plenty of fruit juices and sometimes coffee options on the menu of bubble tea shops. Boba tea, or "bubble tea," has been around since the late 1980s in Taiwan. Currently, the major bubble tea chains are Koi and Gong Cha. This article was first published on 27 December, 2019. diabetes, heart disease, stroke and cancer. There was a 3,000% increase in the amount of bubble tea orders in Southeast Asia in 2018. Consumer Shift toward Healthy Alternatives to Favor Growth. Low, F., & Lee, H. M.(2011, March 27). Its not difficult to observe and learn their play and strategy, but whats more important is to ensure positive unit economics and good return on investment., Be among the first to know the Breaking news. 10. Bubble tea orders in Southeast Asia recorded a . To get the sample of bubble tea market report, click on the link (Please paste the link here). SINGAPORE: Bubble tea lovers in Southeast Asia spend US$3.66 billion a year on the beverage and similar new tea drinks, with Singapore having the highest spending power despite its smallest population among the region's six key markets. Not only that they were very responsive and dealt with all my questions very quickly but they also responded honestly and flexibly to the detailed requests from us in preparing the research report. Countries such as Vietnam and Taiwan are projected to have the largest sales. A paid subscription is required for full access. Virtually any fruit that you can think of can be enjoyed in a bubble tea drink. Although there are plenty of bubble tea flavors to choose from, fruit teas tend to be the most popular. If you have an adventurous palette, we highly recommend trying as many different flavors as you can to find the one that will be your favorite! Bubble tea can be found on every continent today, except for Antarctica, of course! Brands, such as Koi The Co, Moge Tee, and M.A.D. Are you interested in testing our business solutions? Looking forward to work together on similar projects, We appreciate the teamwork and efficiency for such an exhaustive and comprehensive report. Chan, H. J., & Lee, D. (2013, May 28). The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the industry. Retrieved from NewspaperSG.10. This beverage has undergone a few waves of popularity in Singapore. Very satisfied with the overall report as it has helped me to build strategies for my business, This is regarding the recent report I bought from Fortune Business insights. By continuing to visit this site you agree to our use of cookies . The beverage has experienced a few resurgences in popularity, such as in 2007 and 2011.11 There were more than 10 chains and 500 outlets selling bubble tea in 2011. Cassava flour itself comes from the cassava root, which is native to South America but has become a staple food in many African nations. To use individual functions (e.g., mark statistics as favourites, set These measures are part of efforts to help consumers to make more informed, healthier choices,Health Minister Ong Ye Kung said. The black tea segment is expected to be the leading segment in the global market. The chocolate segment is projected to have the fastest growth in the coming years due to increasing demand for chocolate-based drinks from every age group. Such challenges cumulatively hamper the growth potential of the global market. Although there are plenty of bubble tea flavors to choose from, fruit teas tend to be the most popular. Bubble tea has emerged as one of Gen Zs trademarks as its consumption is highly witnessed by the young generation as compared to any other age group. This popular sweetened tea is made up of high-quality milk and sweetener liquid tapioca pearls along with creamer, fruit powder, and sweeteners. Moreover, higher expenditure of consumers on healthy beverages adds to the popularity of bubble tea in theregion. As a Premium user you get access to the detailed source references and background information about this statistic. The availability of different types of milk tea offers numerous options for consumers to enjoy. Mediacorp Pte Ltd. All rights reserved. 13. The United States and Australia were both introduced to bubble tea in the mid-1990s, and it has been growing in popularity ever since. Among various flavors, the fruit flavor is more popular, and this segment dominated the market in 2019. Retrieved from NewspaperSG.4. Most bubble tea recipes contain a tea base mixed with fruit or milk, to which chewy tapioca balls (known as bubbles, pearls, or boba) and fruit jelly are often added. Other players operating in the market are Boba Box Limited, Fokus Inc., Sumos Sdn Bhd, Troika J.C. (Qbubble), and Boba Tea Company. But did you know that there are six different types of bubble tea? Moreover, based on the study by the finance-based startup, Momentum Works and payment startup, Qlub, Indonesias bubble milk tea market ranked first among all the Southeast Asian countries. I have feedback on this infopedia article: Bubble tea. The emerging players in the Bubble Tea Market are Bubble Tea Supply Inc., ChaTime, CoCo Fresh, Quickly, Kung Fu Tea, Boba Loca, Happylemon, Share Tea, T Bun International, Fanale Drinks, Grand Chainly, and Huey-Yuhe Enterprise. Over of the bubble tea enjoyed around the world is fruit-flavored. Thank you for requesting a call back, our sales representative will get in touch with you shortly! Moreover, the availability of suitable alternatives, such as unsweetened tea, coconut water, fruit-infused teas, and others, offering similar benefits, hamper the global market growth. Moreover, increase in disposable income and economic growth in advanced & emerging economies support the market growth. Strong dependency on Asian countries to source raw materials acts as one of the major restraints in the market. Taiwanese and homegrown brands have long dominated the Southeast Asian bubble tea market, the study found. #1 HEYTEA Golden Osmanthus Oolong ($7.50) Photo from HEYTEA. Bubble tea is a sweet, delicious drink typically made from a tea base that is then mixed with either milk or fruit flavoring. Fruit-flavored bubble teas account for the largest percentage of bubble tea consumed at 37%. Virtually any flavor that you can imagine exists with bubble tea. Market to Boom As Consumers Seek Versatile Teas with Innovative Bold Flavors. "Important Factors When Considering a Bubble Tea Purchase in Singapore in 2020. We know it's a hassle to switch browsers but we want your experience with CNA to be fast, secure and the best it can possibly be. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. 87% of American millennials drink tea, including bubble tea. 3. Then you can access your favorite statistics via the star in the header. Arlina Arshad. In, DBS Group Research. to incorporate the statistic into your presentation at any time. For instance, the base ingredients required for the preparation of black or green tea are exported from India, but due to the imposed regulations, companies were unable to process the demands of the manufacturers. According to Dr Tan Wee Yong, a consultant physician in Malaysia, it is recommended for a normal healthy adult to take no more than eight teaspoons of sugar a day, while a childs daily sugar intake should not be more than five teaspoons. According to the Food and Agriculture Organization (FAO) of the United Nations, Nigeria is the largest exporter of cassava at 21% of the worlds amount. (1992, May 27). More people are discovering and enjoying bubble tea every year, however, so these figures may soon change as people age and continue to enjoy their favorite drink. October 22, 2019. We use cookies to enhance your experience. Thank you Fortune Business Insights for your efforts and prompt response, I had a great experience working with Fortune Business Insights. Copyright Mediacorp 2023. Get detailed COVID-19 impact analysis on the Bubble Tea Market. Tapioca balls or "pearls" are often added to the concoction as well. Please create an employee account to be able to mark statistics as favorites. The report was very accurate and as per my requirements. By component, it is classified into flavor, creamer, sweetener, liquid, tapioca pearls, and others. Required fields are marked *. In 1987, a staff member had the idea of adding fen yuan (sweetened tapioca pudding) to her tea, resulting in the creation of the bubble tea pearl.2Introduction in SingaporeBubble tea was introduced to Singapore in 1992. statistic alerts) please log in with your personal account. The first bubble tea shop was Bubble Tea Garden in Marina Square, owned by Ann Chew. The Asia Pacific market held the largest share and was valued at USD 0.96 billion in 2022. Contact us, Last week, it was announced that Singapore will soon require food and beverage outlets to, Nutrition labels for drinks high in sugar, saturated fat to be rolled out in practical manner: MOH, HPB, Nutrition labels required by end 2023 for freshly prepared drinks that are higher in sugar, fat content. Unapproved additive found in 11 food products. This statistic is not included in your account. Whether youre feeling something sweet, fruity, and refreshing, something soothing and tea-like, or a slushy smoothie like-drink, bubble tea has you covered. Which of the following factors are important to you for this most recent trip? To give some history, bubble tea which originated in Taichung, Taiwan was first introduced to Singapore in 1992. It includes flavor variants such as lychee, mango, passion fruit, peach, plum, strawberry, avocado, banana, grape, kiwi, lemon, and others. ", DBS Group Research, Number of bubble tea outlets in Singapore in 2019, by brand Statista, https://www.statista.com/statistics/1066726/singapore-bubble-tea-outlets-by-chain/ (last visited May 01, 2023), Number of bubble tea outlets in Singapore in 2019, by brand [Graph], DBS Group Research, October 22, 2019. AVA suspends two more Taiwanese juice brands. To make the bubbles, tapioca is cooked in hot water along with sugar, for up to three hours. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Bubble tea (also known as pearl milk tea, bubble milk tea, boba juice, boba tea, or simply boba) is a Taiwanese tea-based drink invented in Tainan and Taichung in the 1980s. It comes with the additional cost of $2500.00 contact sales. However, it was only in 2001 that bubble tea became phenomenally popular. . This was attributed to rise in the fitness conscious people across the globe. This beverage has undergone a few waves of popularity in Singapore. ", Latin America: yerba mate per capita consumption 2018, by country, Argentina: yerba mate export volume 2019, by destination, Argentina: yerba mate production 2010-2019, Latin America: yerba mate planted area 2020, by country. In April 2020, Bubble Tea Supply Inc. launched its first bubble tea with a range of flavors including traditional milk, green apple, mango, lychee, and honeydew accompanied with over 14 toppings. This segment is expected to grow significantly throughout the forecast period due to its high nutritional value as compared to other flavors, the high popularity of tea-based fruity beverages, and high consumer preference. The report provides a quantitative analysis of the current bubble tea market trends, estimations, and dynamics of the market size from 2019 to 2027 to identify the prevailing opportunities. 15. "Market Intelligence that Adds Flavour to Your Success", Region : Global | Format: PDF | Report ID: FBI101564. (2002, January 13). Your email address will not be published. You can find bubble tea in these countries if youre traveling the world: Taiwan, Japan, South Korea, China, United Kingdom, Australia, Canada, United States, Germany, Mauritius, South Africa, Brazil, and more! Sometimes they are blended with ice to give them a more slushy-like consistency. Advertising prohibitions will also apply to such drinks. Rising number of fitness conscious consumers and rising demand for tea based beverages in youth generation across the globe is the current trend in the global bubble tea market.. A. Europe and LAMEA will provide more business opportunities for Bubble Tea Market in coming years. The bubble originally referred to the froth created by shaking the drink, though now it is also understood as referring to the pearls that are added. Liu Han-Chieh, owner of tea house Chun Shui Tang, claims to have invented the beverage in 1983 after being inspired by seeing coffee served cold in Japan. An Infographic Representation of Bubble Tea Market, To get information on various segments, share your queries with us. However, bubble tea has hidden ingredients such as sugar, sweeteners and artificial flavourings. Businesses that sell bubble tea (including those that serve other drinks, such as coffee and smoothies) face a lot of competition since there are many places where customers can find the same drink. Thailands consumers take top spot for consuming six cups of bubble tea per person per month, followed by the Philippines with an average of five cups. How much is the global bubble tea market worth? A typical serving of bubble tea at a chain might cost $3 to $5 for a 16- to 20-ounce cup. Get full access to all features within our Business Solutions.
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